Posted by Alicia Magda on Jun 7, 2009
As a social media savvy web site owner, chances are you have a Facebook Business Page, Twitter profile, LinkedIn profile, and a blog. If you haven’t utilized these sites yet, you definitely should - stat! Your social media profiles may be on entirely different sites, but the web is more connected than ever before. Read [...]
Posted by Shannon Mullery on May 22, 2009
In the quest to keep your blog as fresh and fun as possible, it can be easy to forget the awesome organic opportunities your site’s blog affords you. It is just as easy to incorporate high-quality keywords into your blog posts as it is to use any other word, so take the time to do [...]
Posted by Jeff Stolarcyk on May 19, 2009
Blogging is a great way to gain visibility and build community around your business, but doing it wrong can have serious consequences.
If you’re blogging, make sure that you’re hosting the blog on your own domain. If you don’t have webhosting because you’re using an ecommerce solution platform like a Yahoo Store or ProStore, make the [...]
Posted by Jeff Stolarcyk on Apr 27, 2009
According to eMarketer, the number of bloggers and the personal reach of bloggers is expanding and is projected to continue growing over the next five years.
This seems like a perfect place to exhort you to start blogging and tell you that blogging is going to blow the doors off of your online store.
Instead, my advice [...]
Posted by Mandy Boyle on Apr 7, 2009
Extra! Extra!
Though the days of shouting paper boys have come and gone, the principle of spreading information is still the same. In order to get your content, product description, or latest blog post read, you have to want to entice the reader in. Consider your headline the first impression you make upon your reader. It’s [...]
Posted by Jeff Stolarcyk on Jan 29, 2009
People are liars. People don’t disclose everything. The current social media trend – total transparency – just doesn’t happen in real life.
There have been a ton of top ten lists about ‘using social media correctly’ lately, and while I think that they generally have the right idea, I don’t see a lot of value in [...]
Posted by Alicia Magda on Jan 20, 2009
I read an article by eMarketer today called “Internet Users Spending Even More Time on Web”, noting that Americans spend 30% of their leisure time online. Chances are, a large chunk of that 30% is going to be searching for topics or products they like via Google, Yahoo!, MSN, and etc. Personally, I now shop [...]
Posted by Mandy Boyle on Dec 30, 2008
In a recent EbizInsider Forum Post, a user asked about what SEO tactic is best. Well, as in most things, there isn’t an easy answer to that question. SEO isn’t really just about focusing on one particular tactic. It’s about using a unique approach that is tailored specifically to the needs of a site. Here’s [...]