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Hail the All Powerful Google!

Posted by Nick Matthews on Nov 25, 2008

Youre SEO campaign has been a long and fruitful process. You’ve watched everyday as new visitors are being funneled into your site through social media outlets like Twitter and Facebook. You sat back with uncontrollable giddiness as you watched your organic results get better and better as the weeks and months passed. Finally, your site [...]

Change Please?

Posted by Nick Matthews on Nov 3, 2008

Change, what does it mean to you?  Is it your philosophy when traveling to the polls tomorrow, or just the thing you do with your t-shirt when you get dirty?  In the case of our world, change has become a mantra that is being plastered on posters, highlighted in the media, and preached about during [...]

As the World Changes, So Should Your Marketing Strategy.

Posted by Nick Matthews on Oct 27, 2008

This past Thursday started like any other. I rolled out of bed, took a quick shower (to conserve water), ate some granola while I listened to the calming sounds of my favorite Phish album, put on my 100% sweatshop-free jeans, shoes, and shirt, and drove my car to work while keeping the rpms under 1500 [...]

Using The Crisis in Darfur to Explain Viral Marketing Model

Posted by Nick Matthews on Oct 14, 2008

  Viral marketing is a form of marketing that can best be described as marketing with the goal being to advertise to you – the consumer – without you ever really knowing it.  The goal is to increase brand awareness through the spreading of a 3rd party medium, such as a movie or game, that [...]

Cartoons are Funny.

Posted by Nick Matthews on Sep 29, 2008

In my travels in this new and interesting world of SEO, I find my sense of humor to be a great asset. I always said, “if you can’t laugh at it, then it’s probably a product of witchcraft and it should be expelled from the village!”
In any event, I found a bunch of cartoons from [...]

How to Use Yahoo! Answers to Your Advantage

Posted by Nick Matthews on Sep 19, 2008

Chances are if you’re selling a product, there are people out there looking for it. The concept of selling a product is to provide a solution to a problem, whether that problem is building a deck, decorating a house, or just providing entertainment to a bored individual. Yahoo! Answers provides a good place for you, [...]

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