Posted by Jeff Stolarcyk on Jun 29, 2009
Let’s say you’re a best-selling novelist whose latest novel didn’t get the critical praise you think it should have. You want to respond to your critics in the most effective, most visible way possible, so you use the Internet.
What do you do?
If you’re Alice Hoffman, you use Twitter to bash the reviewer , the [...]
Posted by Jeff Stolarcyk on Jun 24, 2009
If it is not clear from Google’s recent comparison of SEOs to “criminals,” the search giant has taken an even more antagonistic stance against organic search marketers than usual recently. The latest evidence is a significant change in the way the “nofollow” attribute works. In the past, nofollow conserved a given web page’s [...]
Posted by Shannon Mullery on Jun 19, 2009
SEO is anything but last minute. It’s that friend who hands you the breath mint before you’ve even finished your coffee, the pen before you’ve grabbed the paper, the tissue before the tear! OK, we aren’t that good, but you get me. SEO is prepared! Which is precisely why as students [...]
Posted by Jeff Stolarcyk on Jun 18, 2009
Of late, I’ve been asked to explain Facebook by more than a few people (a refreshing break from being asked to explain Twitter); from the business perspective, everybody’s being told that they need to have a page, but the Facebook unsavvy or even the casual FB user isn’t quite sure how to implement it. I [...]
Posted by Mandy Boyle on Jun 12, 2009
According to eMarketer and a study conducted by Forbes, forty-eight percent of marketers said that search engine optimization (SEO) was the best method for generating conversions online. More than one-half of marketers with budgets over $1 million agreed. But don’t think that you need a million dollar budget in order to have your internet marketing [...]
Posted by Rebecca Rowett on Jun 11, 2009
What is this hype about Twitter anyways? Should I create a Twitter account? What can my business gain with a Twitter account? Yes, these really are the questions I am hearing these days. If you aren’t on Twitter then you missing out on the free, (yes, I said free), benefits that [...]
Posted by Alicia Magda on Jun 7, 2009
As a social media savvy web site owner, chances are you have a Facebook Business Page, Twitter profile, LinkedIn profile, and a blog. If you haven’t utilized these sites yet, you definitely should - stat! Your social media profiles may be on entirely different sites, but the web is more connected than ever before. Read [...]