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Archive for May, 2009

How To Avoid Social Media Fails

Posted by Jeff Stolarcyk on May 28, 2009

I turned on my radio this morning and heard the on-air personalities talking about Twitter.  I was intrigued.  But my intrigue quickly dried up when one of the hosts loudly proclaimed that he was going to be forced to start a Twitter account by the radio station, as were all the other show hosts.  He [...]

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Blog Boosters – Making the Most of Your Blog’s Potential

Posted by Shannon Mullery on May 22, 2009

In the quest to keep your blog as fresh and fun as possible, it can be easy to forget the awesome organic opportunities your site’s blog affords you. It is just as easy to incorporate high-quality keywords into your blog posts as it is to use any other word, so take the time to do [...]

Is Your Blog Competing With Your Online Store?

Posted by Jeff Stolarcyk on May 19, 2009

Blogging is a great way to gain visibility and build community around your business, but doing it wrong can have serious consequences.
If you’re blogging, make sure that you’re hosting the blog on your own domain.  If you don’t have webhosting because you’re using an ecommerce solution platform like a Yahoo Store or ProStore, make the [...]

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What’s On Your Mind? Ask Away and We’ll Answer On The Solid Cactus Social Media Webinar!

Posted by Alicia Magda on May 17, 2009

If you’ve been reading up on SEO, chances are you’ve heard of Social Media Optimization, or SMO. SMO allows you, a business owner, to effectively market your brand to the public on social media sites. Unlike buying ad space on a billboard or in a magazine or newspaper, SMO gives you the power to have [...]

SEO’s Tweeting!

Posted by Alicia Magda on May 17, 2009

Your favorite Solid Cactus SEO Team is now on Twitter! Each member of the SEO Team will be tweeting on our various SEO and SMO initiatives throughout the day, providing SEO insights, links to informative articles, and displaying our bright and always engaging personalities.
Follow us:
Alicia Magda, SEO Team Leader
Jeff Stolarcyk, Senior SEO Account Manager
Shannon Mullery, [...]

Searchology: Google Search Options

Posted by Jeff Stolarcyk on May 15, 2009

This is the last post in our series about the new Google features announced on Tuesday at Google’s Searchology event (which I keep repeating because it’s fun to say).
On the plate today is Search Options, which is maybe the most ‘megaton’ announcement in terms of the way it will actually change the way that Google [...]

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More From Searchology: Google Squared

Posted by Jeff Stolarcyk on May 14, 2009

Yesterday’s post about Rich Snippets has gotten some great responses from our customers. My inbox is full of people asking how to make this work on their Yahoo store, and the short answer is that we’re working with our crack team of Yahoo Store developers to make this happen.

The next Searchology announcement I’m going [...]

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How Rich Snippets Can Change The Way You (and Your Customers) Search

Posted by Jeff Stolarcyk on May 13, 2009

At its Searchology event yesterday, Google rolled out a new feature that has game-changing potential. Well, a few of them actually. And I’ll talk about each of them over the rest of the week, but today the topic is Rich Snippets. Click the link to see Rich Snippets in action in search [...]

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Gain Exposure Through Social Shopping Sites

Posted by Rebecca Rowett on May 13, 2009

So who would have thought that online shopping sites would be a great tool to utilize to engage shoppers about your products and website? They’re an excellent tool that any business owners should be taking advantage of! Shopping sites are just yet another avenue to consider when working within the realm of social marketing [...]

Local Search: Better Than Yellow Pages

Posted by Mandy Boyle on May 4, 2009

When was the last time you opened the yellow pages? Yes, I mean an actual phone book.
If you’re like most people, I can guess that it’s been awhile.
According to recent study by the Yellow Pages Association and comScore, local search — the practice of using online search tools to find local businesses, products, or services [...]

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