Return to the homepage

Archive for January, 2009

Thanks to Twitter, Fantastic SEO Advice

Posted by Mandy Boyle on Jan 30, 2009

Over the past few months on Twitter, I’ve been following some fantastic copywriters and social media specialists. The other day, I made a post on my own personal blog and one such SEO maven (@SEOcopy) has since visited and left me some feedback. In exchange, I did the same for her latest post. This type [...]

The Dark Secret of Social Media

Posted by Jeff Stolarcyk on Jan 29, 2009

People are liars.  People don’t disclose everything.  The current social media trend – total transparency – just doesn’t happen in real life.
There have been a ton of top ten lists about ‘using social media correctly’ lately, and while I think that they generally have the right idea, I don’t see a lot of value in [...]

Be Unique: Favicons Set Your Site Apart In Google Search Results

Posted by Alicia Magda on Jan 27, 2009

The face of organic search results is continually evolving. We’re seeing blended results made up of news articles, images, and now, “favicons” alongside search engine result listings. According to MarketingVOX’s article, “Google Tests Site Favicons in Select Search Results”, Google is now showing favicons, the small, usually branded icon next to a site’s url in [...]

Change in SEO: The Only Constant

Posted by Alicia Magda on Jan 22, 2009

SearchEngineLand.com’s “The Obama Effect: Google Says President Changed Search Activity” shows just how much we as a country are now receptive to change. That willingness to change doesn’t stop with President Obama supporters, but extends to the search industry in general. Search engines aren’t just a service we use to find that gadget or online [...]

The 13 “Rules” of SMO

Posted by Sarah Kinney on Jan 21, 2009

While doing some research I came across a great article in Search Engine Journal, “Social Media Optimization: 13 Rules of SMO”. Although the true rule of SMO is that we, the community, make the rules, this article is quick to point out the must haves for success in the world of SMO. Here’s the run [...]

30% Of Our Leisure Time Is Spent Doing…

Posted by Alicia Magda on Jan 20, 2009

I read an article by eMarketer today called “Internet Users Spending Even More Time on Web”, noting that Americans spend 30% of their leisure time online. Chances are, a large chunk of that 30% is going to be searching for topics or products they like via Google, Yahoo!, MSN, and etc. Personally, I now shop [...]

Is Online Always Better?

Posted by Jeff Stolarcyk on Jan 2, 2009

This is a bit of a digression from the social media/SEO sphere, but I’ve been straight-up ruminating on this since 2008 and want to kvetch about it some.

Forrester Research’s Josh Bernoff, whose book Groundswell (co-authored with Charlene Li) is one that I’ve gifted more than once this year, blogged a few days ago about a [...]