You Don’t Have to Be #1

SEO is, at the end of the day, a purchase. Just like all your other purchases, you chose to toss SEO in the cart because it is something you decided would enhance your life. You have certain expectations about what this purchase will bring, how it will perform, and what measures will confirm that you have made a smart decision. However, like many other purchases, chances are SEO will surprise you a bit with the ways you find it working for you.

In this exciting, ever-changing marketing world (and world, in general), we are always discovering new ways to make the best happen for you and your site. Solid Cactus Superstars Alicia Magda and Jeff Petrosillo discussed this in a recent article they co-authored for Visibility Magazine – a popular online hot spot for emerging trends and reliable information. We invite you to read Keyword Rankings are Dead – Long Live ROI. Not just because Alicia and Jeff are super awesome, but because there’s some really good news and top-notch information in there. Enjoy!