Skip to Content
Return to the homepage

Archive for October, 2008

 Scare Tactics: The Rules of Horror In Successful Copy

Posted by Jeff Stolarcyk on Oct 31, 2008

Remember that post where I said that content is king? Well, to really be regal, your copy’s gotta be relevant. And since it is Halloween, that means another round of tying terror into the dark magic of SEO.
The content on your Web site shouldn’t scare your users away, but it can benefit from some of [...]

I Want To Play A [Marketing] Game.

Posted by Jeff Stolarcyk on Oct 29, 2008

“If it’s Halloween, it must be Saw.”
That’s the tagline that Lion’s Gate has been using to promote its annual horror franchise outings for the past few years now.  Since 2004 when the first Saw debuted on October 29, the gory, plot-twist filled series centering on the moralizing, trap-obsessed Jigsaw Killer and the police investigation devoted [...]

Reaching Out – Content Touch Points in SEO

Posted by Mandy Boyle on Oct 28, 2008

Graphic From: Elliance SEO Services
Once you’ve written relevant content, where does it all go? Consider your content to be a freshly baked pie sitting on a window, sending delicious aromas out into the web, attracting friends like search engine crawlers or internet shoppers.
When your content is good (i.e.- clear, concise, interesting, appropriate keyword density, [...]

As the World Changes, So Should Your Marketing Strategy.

Posted by Nick Matthews on Oct 27, 2008

This past Thursday started like any other. I rolled out of bed, took a quick shower (to conserve water), ate some granola while I listened to the calming sounds of my favorite Phish album, put on my 100% sweatshop-free jeans, shoes, and shirt, and drove my car to work while keeping the rpms under 1500 [...]

The Economy of Words

Posted by Shannon Mullery on Oct 24, 2008

While you don’t need anyone to tell you we are in an economic recession, you may need a little help choosing the best ways for your business to respond to it.  As an e-commerce store owner, you have a vested interest in the needs, desires and economic condition of every current and potential customer.  You [...]

Success is in the Content

Posted by Jeff Stolarcyk on Oct 23, 2008

“Content Is King.”  It’s a comforting adage for all of us copywriters who go home every night and hunch over the Selectric with dreams of Don DeLillo-hood in our eyes.  It affirms the belief that our work has real value beyond the bump it gives your business’s rankings and conversions.
It also happens to be true.
If [...]

Keyword Research: A Key Component to Your SEO Campaign

Posted by Mandy Boyle on Oct 21, 2008

Keyword research is one of the most important and valuable parts of your SEO campaign. Here are some the key steps you’ll need to undergo in finding the right keywords for your site.
1.Brainstorm
Keywords are the bread crumbs you leave to help search engine spiders find your site. Before you start inserting keywords into your content, [...]

Twitter, Squidoo, Ning…What’s In A Name?

Posted by Alicia Magda on Oct 20, 2008

It seems almost all social media sites, such as Twitter, Squidoo, and Ning, have odd names. I mean, what is a Squidoo exactly, and just how does one Twitter? Is Ning a sound, a verb? There’s tons of social media sites out there, and you can bet each one has a unique name. And you [...]

SEO: Something Worth Waiting For

Posted by Mandy Boyle on Oct 15, 2008

Patience, like many other things, is a virtue. When beginning your SEO campaign, keep in mind that it is a long term solution – not a magic spell to get you in the number one spot on the first page of Google.
A great illustration is to take a look at many of the products you [...]

Get The Real SEO Story

Posted by Alicia Magda on Oct 14, 2008

I logged into the “Internet Marketing and SEO” Ebiz Forum a few minutes ago and noticed a curious post from another SEO company noting, “SEO Expert offers guaranteed top 10 SEO ranking solution in search engines”.
Well, this (very tiny) SEO girl was immediately incensed - how could they even dare to guarantee top 10 organic [...]

« Previous Entries
© 2002 - 2009 Solid Cactus Inc. All Rights Reserved.
e-Commerce | Call Center | PPC | Yahoo! Store | Affiliate Program | Web Directory | Made in America
Privacy Policy | Trademark Info | Site Map